VARIDUS
Scaling Innovation
VARIDUS is the official brand name of VARIDUS ASIA PACIFIC VENTURES PTE LTD © ALL RIGHTS RESERVED.
ABOUT THE SERVICE
The most critical task any growing startup can do is to define their partner eco-system. There are three reasons why this is critical:
- There are never enough salesmen/saleswomen to sell your product
- There are other firms that complement your offerings and have the reach into the same customer
- If you don’t define a partner program, your competitor will and get ahead of you.
Varidus can help any technology startup, FUND, FAMILY OFFICE OR CORPORATION, evaluate and define a partner program.
KEY CONSIDERATIONS
Critical elements of a partner program will involve most of the following:
- Defining your target customer segments by country
- Defining an ideal partner who can help you reach that target customer segment
- Determining the type of sales capacity you need through a partner
- Defining pricing model
- Partner incentives
- Go-to-market plan to launch program
VALUE PROPOSITION
This is probably the best and most valuable of our services. Our value to you would be:
- Industry knowledge from prior complex partner program
- Creativity in Program Definition
- Reduced Time to Market
- Reduced costs/Improved ROI in your launch
The partner strategy strategy session will take between one to four weeks to complete depending on the complexity of the program. We will charge a one-time fee to help you define your partner strategy.
So what are you waiting for? Add the partner strategy session to your list of growth elements now and contact us or schedule time with us. The first consultation is FREE!
The reason why it is so difficult for existing firms to capitalize on disruptive innovations is that their processes and their business model that make them good at the existing business actually make them bad at competing for the disruption - Clayton Christensen, Disruptive Innovation Expert.